Imai Women's Travel Group ("TWTG") isangano rinokunda muvakidzani rinoshumira mumashamba ekufamba kwevakadzi. Muvambi wePhyllis Stoller ave achizivikanwa seumwe wevakadzi vakakurumbira mukufamba kweboka. Kambani yake yakawana Mutambo weMagellan kubva kuWatch Weekly. Uye veteran veteran Arthur Frommer anorondedzera TWTG se "mararamiro akanaka evakadzi."
About.com yakataura naStorler pamusoro pekufemerwa, kukurudzira uye kuratidzwa kweTTTG.
"Pakutanga ndaive nekutengeserana. Basa rangu rokutanga kunze kwekorojiji raiva paNew York Times. Chikamu changu chechipiri chaiva basa rokubudisa muBritain. Ipapo ndakaenda kuchikoro chebhizimisi uko uye ndikava bhengi, "akadaro Stoller.
Sezvo mudzimai wechikadzi ari kufamba bhizinesi, Stoller akatora pfungwa dzinokurudzira bhizinesi rake nhasi. Iye akaunganidzawo boka revanhu vanowanzofamba makiromita.
"Ndakashandisa makiromita kuti ndiende kuPanamerican nyika safari.Ndakanga ndisingagoni kuwana ani zvake kuenda neni, saka ndakatora mwanakomana wangu ane makore mapfumbamwe.Vanhu vakati kwandiri parwendo irworwo," iwe une mwanakomana akanaka chaizvo asi hatina kuuya parwendo urwu kuti tizodya nemwana. ' Vangada kuda kudya naye iye zvino iye ari mutungamiri wepafirimu, "akadaro.
Akasarudza panguva iyoyo kuti atange bhizinesi rake kupa zvido zvevakadzi vanofamba. Vakadzi vese vaifamba vaifarira chaizvo.
"Ndaitarisira kutanga chimwe chinhu chisina kujairika uye chinonzwisisika.
Ndaida kuita mazendo akanga asinganzwisisiki. Ndizvo zvaanotungamirirwa, "akadaro.
Kurarama kune dzimwe nyika uye kufamba-famba zvakanyanya, Stoller akasangana nemhando dzakasiyana dzevamwe vaifamba navo.
"Shamwari dzangu dzandakasangana mumabhengi mabhengi dzakanga dzine mari asi dzisina kumbofamba. Dzimwe dzimba dzakafamba kwose kwose, asi dzakanga dzisina mari," akadaro.
Akasarudza kutsvaga shanduro inofadza pakati pezviviri. Akatangira chikwata chevakadzi chekufamba muna 1992, Ikushanda kwakange kuri kubudirira kukuru, uye yakawana maitiro akawanda. Yakakonzerawo vhidhiyo kunyatsoteerera, kunyanya kubva kuvakadzi vanofambisa vanyori. Muna 2006 yakange yakachengetwa nekambani yekambani yemhuri inonzi Club ABC Tours. Gorosi akaenderera mberi nekambani iri pasi pesangano kwemakore matatu. Pakupedzisira, Club ABC yakabudisa chikamu chekufamba kechikwata.
Muna 2013, Stoller akatanga kambani itsva, The Women's Travel Group. Chirevo chacho "Smart Tours for Women."
Anoshanda nevari vaviri mazano anobatsira. Imwe iSITA World Tours muLos Angeles. Icho chimwe chizivo kuNew Jersey.
Vaviri ava vanoshandisa maTTT mazendo. Asi Stoller inogadzira mararamiro uye inoongorora zvose. Anoita kuti ave nechokwadi chokuti haasi kuneta kana kuti kunorema. Anofambisa zvese hotera.
Ihwo hukama hwakabudirira, pamwe nezvipo zvinowedzera pasi rose.
Nhasi uye yapfuura sarudzo dzinosanganisira dzinotevera:
- Tuscany Villa Cooking
- Zviwanikwa zveSouth Eastern Europe
- China neTsika, Trends, Talking Points
- Namibia nemunhu wemasikirwo / munyori wemifananidzo
- Amalfi Coast , Rome uye Naples yekuKutenda
- Morocco : Krisimasi / Gore Idzva
- Mutsva uye Inonakidza: Iran
- Mayan Yucatan uye Cancun kunze kweCrove Crowds
Vatambi vechikepe vanogamuchira
Mafambiro akagadzirirwa kupa zvikamu zvakasiyana-siyana pamwe chete nenzvimbo dzakakwirira. Izvo zvakagadzirirwa vakadzi vezera rimwe nerimwe nemamiriro ezvinhu, vakaroorana kana vasina kuroorwa. Kunyange zvazvo Stoller achisimbisa kuti TWTG haisi kambani yezororo isingabatsiri.
Murume wezvipfeko haana kumbobvira ari mufambi wekufamba, uye anowana vakadzi vakawanda mune imwe nzvimbo. Zvakasikwa kuti vade kufamba neboka revamwe vakadzi.
Kazhinji, vakadzi vanoverenga mabhuku eTTTG pamusana pekufamba kwavo kwekutanga. Munhu ane utsotsi anozvipira kuita kuti zvive zvisina maturo. Kusarudzwa kwekamwe chete kunogona kudhura zvikuru. Nguva yakawanda yenguva, iyo inopinganisa chikuru kune mumwe chete mufambi. Chimwe chezvakanaka zvekufamba neTTTG ndechokuti vakadzi vanogona kuwana nzvimbo yekugara kuitira kuti vasapomerwa mhosva idzi.
Muzviitiko zvakawanda, ushamwari huripo (uye hukama hwehupenyu huri mberi) hunobudirira.
Success Strategy
Kumhanyira bhizimisi rekufambira zvakanaka kuburikidza nekuranga, kushanda nesimba nekudzidzira kwekombiyuta yekushanduka.
Munhu ane utsotsi akagadzira kubudirira nzira inomushandira.
"Zuva rimwe nerimwe, ndinotanga nokupindura ma email ese andinowana. Ndinoverenga mazwi ose uye kunyange kupindura mibvunzo pamusoro pezvinhu zvatisingaiti. Kana ndikakwanisa kupa mumwe munhu rubatsiro rwezano rakanaka, sei urege kuzviita? Iwe wachangobva kuwana mukana wekambani kune ramangwana, "akadaro Stoller.
Anovandudza webhusaiti yekambani pachake. Anowedzerawo nguva yakawanda pa blog ya TWTG.
"Kutengesera kwakanaka kwazvo kwatiri. Rakazara ruzivo, zviri nyore kunzwisisa uye runoshanda. Inonyanya kuverengerwa chikamu pamusoro pekutanga rwendo mushure mokuva chirikadzi, "akadaro Stoller.
TWTG inochengetedza Facebook yakashanda peji, iyo inonzi Stoller inoshandiswa mukudhinda kukuru.
"Ipa Facebook pepanhau rinoenderera mberi pamusoro pezvakataurwa nevakadzi pamusoro pedu. Tinokurudzira munhu wese kuti aongorore zvidzidzo, nhau pamusoro pekufamba kwevakadzi, single supplement deals, pamwe chete nemashoko uye mazano eboka redu," akadaro Stoller.
"Tinokurudzira vanhu pa Facebook kuti vabatane nepepanhau redu rekunyora." Hapana rimwe zuva rinopfurikidza ikozvino kuti hatina kuwana pakati pevatatu nevakadzi vane chido chekuzvibatanidza. "Vakadzi vanotiudza kuti vanoda kuenda kupi," akadaro Anotsvaga
Evolving Product
Rwendo rwekugadzira runotengesa nyaya yekugara pamusoro pezviitiko, zvido uye zviitiko zvenyika.
"Tinoshandisa nzvimbo dzakawanda dzinodzidziswa, kana kune imwe nzvimbo itsva yemuziyamu pane imwe nzvimbo, ichave iri munzira dzedu." Muzviitiko zvakawanda, ndakaita rwendo rwandakanga ndisati ndaita kana kuti ndarigadzirisa ini ndoga, "akadaro Stoller.
Dzimwe nyika (Tunisia nemuenzaniso) kubudirira zvakatengeswa munguva yakapfuura zvingave zvisisakoshi, nekuda kwekuchengetedzwa kwekuchengeteka.
Vamwe, vakadai seEtiopia, vanoshamisika-vatengesi.
Nenzira yakanaka, vashandi vake vaviri vanopa huwandu hwezvinhu zvakagadzirwa.
"SITA anonyanya kuzivikanwa mune zvakawanda zveChina, saka ndinonyatsonakidzwa nekuenda ikoko. Takawedzera mazuva matatu muMongolia kune zvataifamba. India ndeimwe sita specialty, "akadaro Stoller.
South America ndiyo imwe nzvimbo yaanoenderera mberi nayo, pamwe nezvipo zvinosanganisira Brazil neChile.
"Zvose zvekufamba kwedu, tinofanira kunge takasiyana nezvimwe zvipi zvayo zvakatengeswa mumutengo wemari yedu muEurope, tinofanira kuita chimwe chinhu kunze kweumwe munhu ane." Somuenzaniso, tiri kuita pamba purazi yekubika nekuona nzvimbo muTuscany, "akadaro Stoller .
"Ndinoziva maBritish Isles neIreland zvakanaka chaizvo." Takawedzera Northern Island kune dzimwe nzvimbo dzekushanyirwa uye zvakajeka zvakare uye inopa rumwe rutivi rwenyaya iyo inofungidzirwa nevakadzi vanoda kunzwa kana vachienda ikoko. zvinhu zvakawanda zvakasiyana-siyana, tinoshanyira Immigration Museum muCork uye Heritage Center. "Icho chinotambudza mwoyo, asi chikamu chenyaya yacho," akadaro Stoller.
Ari kutarisawo kufamba kwechikadzi kune avo vakatove "varipo uye vakaita izvozvo." Imwe nzira yaanogara pamusoro pekufamba kwenyika yose ndeyekuenda kunheyo yepasi pose inotaridza.
"Ndaenda kuTravel Mart muLondon. Ini ndinovhima kumusoro mumwechete kana vanhu vaviri vanofunga mune dzimwe nzvimbo. Ndinoziva kuti vamwe vavo vachakodzera maruva edu, "akadaro Stoller.
Zvimwe zvemashamwari ayo anoita zvinoshamisa.
"Hazvisi nyore nguva dzose kuwana DMC yakanaka. Asi, takasangana nekambani yeGermany paTravel Mart iyo iri muMexico City. Yakanga yakanaka. Vanhu veEurope vanoda tsika nemararamiro avo pavanoshanyira Mexico. Takavashandisa kune imwe nzvimbo yekutengeswa kweMexico City, "akadaro.
Kuwedzera Chikwata Chevarume
Stoller's clientele iri kuchinja zvakare.
"Vakawanda vevakadzi vanofamba nesu tiri vatengi isu takatanga kushamwaridzana nema1999. Vamwe vari kuunza vanasikana vavo uye vanzukuru vavo. Ndizvo chaizvo zvinoremekedzwa clientere mazuva ano. Ava vose vakadzi vakachenjera. Vanoita tsvakurudzo yakawanda yeInternet. Vanoda kuona imwe musamuziyamu. Vanoda kumisa kune imwe chitoro, vanouya neurongwa. Vanhu vanokoshesa nguva yavo uye vanoda kushandisa zvakanakisa marwendo avo, "akadaro.
"Chikamu chakanakisisa ndechekuti tinowana vakadzi vakachenjera vanokurukurirana vasingambofi vakakanganwa nokuti vanofarira. Apo patakatanga kutanga, vatengi vacho vaiva vanamukoti. Iye zvino ivo vanachiremba. Mareji mavo zvino vari vatongi, "akadaro.
Vashandi vanofananidzira vari mumakumi makumi mashanu nemakumi mashanu.
Izvo zvakanyanya zvakazadzirwa nevatengi, kunyanya kufarira ivo mune mune zvimwe zvakadzidza zviitiko zvekudzidza. TWTG inopa vatauri pose pose zvichibvira.
"MuEthiopia tine mapikisa maviri. MuPermermo, tine mukadzi weAmerica anogara imomo uye akaroorwa neSicilian. Akanga ari mutauri asina kutaura. Akakurukura nevanhu vose, "akadaro Stoller.
Iyo kambani inozvipira pachayo kupa zviitiko zvisingaiti. Asi, hongu, iyo inosanganisirawo nzvimbo dzakakosha.
"Tinopa zvikwata zvevakadzi vane nguva yakawanda uye vane mafungiro." Chinangwa chedu ndechekugadzirira rwendo rwakanaka, runobudirira.Tinotarisira rumwe rudzi rwemuteereri.Vamwe vakadzi havasi vakakodzera.Kana mumwe munhu akatiudza kuti vanoda kungoita vatengese nguva yose, zvichida kuparadza kwemari yavo, "akadaro Stoller.
Kukura kweboka pahuwandu hwekutenderera kunowanzoita 10-15 nepamusoro pe20.
Mitsva paTTT tours ari mumakumbo mana uye mashanu-nyeredzi.
Agent Partners
Munhu ane utsotsi anotengesa kuburikidza nevamiriri uye ane ukama hwakasimba navo.
"Chinangwa chedu ndechekutengesa kuburikidza nevashambadzi nokuti havana chigadzirwa ichi vanoziva kuti vanochida.Ndanga ndichidana kune vashandi kuti vabatsire kuziva kuti vangatengesa sei. achigadzirira mutambi wekufambisa nokuti haana chinhu chekumutengesa. Tinobatsira vamiririri vanoziva nzira yekuparidzira kumusika, "akadaro Stoller.
Anowedzera kuti, "Nzira yakanakisisa yekuti vatsva vatengesi vari muboka iri vawane mazita emasangano emudzimai munharaunda. Vabvunzei ne email kana foni mushure mekuda kwevakadzikadzi paunoshanda.Ipapo pandakatanga ini ndakangoita mapurisa uye kuruboshwe vanozvipa mabhuku ezvitoro, vaongorori, vakaroorana, mabhuku ezvitoro, bvunza chipatara chenyu, kereke kana reraibhurari kana vane vakadzi vemapoka.Vanhu vavo vanoita.Taura nevakuru vemapoka aya Bvunza munhu wose unoziva kuti ndeapi mapoka evanhu. Anopa kugovera waini uye cheese manheru nezvimwe zvipo zvishoma, "akadaro Stoller.
"Vangangodaro vatengi vari kwose kwose. Munogona kushamiswa kuti vakadzi vanofarira sei vari kufamba pamwe chete," akadaro.