Sezvo vanhu vachivimba zvakanyanya pamusoro pema smartphone apps kuronga marwendo uye zororo, navigation apps iri kutungamirira shamba yefambisi yefambiro, apo mapurogiramu ehurumende ari kumashure, maererano nehupfumi mutsva neA ARC. ARC ibasa rekutsvakurudza reApplause, unhu hweku app uye kambani yekuedza iyo inopa mazano uye data pamusoro pehupfumi hwemapurogiramu
Mutsara uyu, Applamuse yakarongedza mitsutso inosvika mamiriyoni matatu ezvitoro zvechikwata che 122 maikirwo makuru ekufambisa.
Kubva pachiyero che zero kusvika zana, mapurogiramu ekufamba-shanduka ndiwo anonyanya kushandisa mapurogiramu, ane mapuroji akaenzana makumi mashanu, asi iyo yepamusoro yepakati yepakati ndeyekuendesa ndege kune ma 34.
Ben Grey, iyo nyanzvi yekuongorora chiitiko paApplause, akacherechedza kuti kukwikwidzana kusina maturo pakati pezvifambiso zvekufamba zvakave. "Kune mamiriyoni anodarika makumi matatu emabasa ese munyika yose uye kune huwandu hwekuwedzera mumakambani ekufamba," akadaro. "Indasitiri yefambiro ine nzvimbo yakawanda yekuvandudza uye inofadza vatengi, uye inyanzvi yemabhizimisi ine mukana mukuru wokukura.
Muna 2015, Applamuse yakangoparidzira chiduku chiduku chebhizimusi, akadaro Grey. "Gore rino, takawedzera marwendo kuti tive nezviito zvisere zvakasiyana-siyana izvo vafambi vangaita paurwendo rwavo: Tsvaga, Fly, Stay, Book, Cruise, Drive, Famba uye Enda," akadaro. "Izvi zvakatibvumira kuti tipe maonero akasimba kuburikidza nevatengi vaifamba munyika yepanyika uye yedijitori. "Iri mukana wezvikwata kuti uone kuti vatengi vanowana sei mapurogiramu avo."
Mafambiro ekufambisa mari mune zvekukwikwidza zvinoshamisa uye zvinongowedzera kuwedzera. Kuti ive nemanzwisisiro emamiriro ezvinhu, Applamuse akaisa mapurogiramu mapurogiramu muzvikamu zvisere zvakasiyana-siyana mufambi anotora rwendo rwavo rwevatengi. The Fly category yakasanganisira ndege, iyo imwe yebhizimisi isingakwanisi kufambidzana nevanenge vachitarisira, akadaro mushumo.
Asi matanhatu mapurogiramu anozivikanwa zvikuru anowanikwa pamusoro pevhesi yezvikoro zvinoenderana nemabhuku anopfuura 50,000:
- GasBuddy (85.0)
- Booking.com (84.0)
- Groupon (82.5)
- Penya neGoogle (80.0)
- TripAdvisor (74.0)
- Yelp (67.5)
Booking.com inonyanya kurumbidzwa nokuda kwekuita kwayo uye kugadzikana. Groupon inowedzera kudos nokuda kwayo, kugutsikana, kubudirira, uye kutengesa, asi Waze anozivikanwa nokuda kwehuwandu hwayo uye kusabatanidzwa kunooneka pakati pevakwikwi vayo. Nharaunda yakarumbidzwa nokuda kwehuwandu hwayo uye kukwidziridzwa uye Yelp yakaonekwa nekuda kwekugonesa kwayo (kureva, kugutsikana) uye kushandiswa kwayo (kureva, rubatsiro, nyore, uye kukwirira).
Asi kana vafambi vanonzwa vakashandira zvakanaka kana vasina kuchengetedzwa, vane mukana mune zvekugadzirwa kwepurogiramu iyo inogona kugovana zviitiko-zvakanaka uye zvakaipa. Zvimwe zvinomwe zvinoshandiswa zvipurogiramu zvinopfuura zvuru gumi zvekutarisa zvinoshandiswa nemafungiro emafoni zvishoma pasi pe50, uye maviri maiva airway: Delta Air Lines (35.5) uye Southwest Airlines (25.5).
Nhaka dzenharaunda dzakasangana nematambudziko kusanganisira kubatanidza uye kukwikwidzana nevatakuri vemari vasina mari yakaoma iyo isina dambudziko revatakuri vekare, vakadaro Grey. "Ndakataurirana nemakwikwi ezvakanaka eDelta neAmerica, uye vanokoshesa chokwadi chokuti ruzivo rwavo rwemagetsi harukwanisi pane zvavanotarisira, asi vari kunyatsoshanda nesimba kuti varambe vachifambidzana nevatungamiri vemabhizimisi seAlaska Airlines, " akati.
Alaska Airlines yakabuda mumusoro uye mapepa pamusoro pemapuranga gumi nemasere uye emarudzi akawanda, akadaro Grey. "Chimwe chikonzero ndechokuti Alaska ndiyo inonyanya kuyanana nezvinodiwa nevatengi vayo. Zvakaitwa nebasa rinoshamisa rinoteerera inzwi revatengi nenzira yekushamwaridzana kwevanhu, "akadaro. "Asi ndinoonawo marongerwo akaita seUnited, Delta uye America kuona kuti kubudirira uye kuongorora zvavanogona kuita kuti vawane humwe mumwedzi 18 inouya."
Mamwe mapurogiramu ehurumende akanganisa zvakakanganiswa nehuwandu hwemagetsi anowanikwa nevakwikwidzana navo, akadaro mushumo. Semuenzaniso, British Airways inopa sangano rekutsvaga nekutsvakurudza zviri nyore uye JetBlue inopa kudhindwa kwePad interface uye yakagadzikana kugadzikana. "Izvo zvinodiwa neQatar Airways, Air France, Air Canada neKLM vane imwe nzvimbo yekuvhara hukama," yakadaro.
Pasinei nenyaya yekambani yekambani, geography kana mukurumbira, vashandi vepurogiramu vari mazwi pamusoro pezviitiko zvavo. Inguva yekufamba mazvikwata kugamuchira nzira dze digital-first dzinosimudza bhari yehutano kuti pakupedzisira ipe zviitiko zvevashandi zvakapfuma kuburikidza nekufamba kwevatengi. "
Mazano eGrey kumakambani epambani yekuendesa ndege? "Tarisa vatungamiri vari kune dzimwe nzvimbo dzekambani yekufambisa uye ona kuti ndeipi inonyanya kubudirira," akadaro. "Kunzwisisa kuti rwendo rwomufambi rwunoita sei. Kune huwandu hwemashoko ekubata apo vatengi vanobvumirana nemakambani ezvo uye mumwe nomumwe ane mukana wezvikwata zvemafambisi kuti anofadze vatengi uye anunure nguva dzose kuburikidza nehuwandu hwechiratidzo, "akadaro.