Kudzidza Kunoratidzira Kukura Kukuru uye Demographic Trends
Iko kambani yekufamba-famba yekambani yakakura pakushamisa kwemazana ezana makumi matanhatu kubva gore kubva muna 2009-2013. Ndiyo mhedziso yerondedzero yevatengi yakagadzirwa neAventure Travel Trade Association (ATTA) neGeorge Washington University.
The Adventure Tourism Market Study (ATMS) yakanyora mashoko kubva munzvimbo nhatu: North America, South America neEurope. Maererano neUNWTO, izvo zvikamu zvitatu pamwe chete zvinomiririra makumi manomwe kubva muzana kubva kune dzimwe nyika dzakasiyana-siyana.
Vamwe makumi mana kubva muzana evatambi vanobva kunharaunda idzi vakaratidzira mune mhinduro dzavo dzekutsvaga kuti chiitiko chaive chinhu chikuru chekufamba kwavo kwekupedzisira.
Imari Inowedzera
Chimwe chezvinhu zvakakosha muAATMS nderokuongorora kwehupfumi hwekufambisa kufamba. Chidzidzo chacho chakafungidzira kukosha kwehuwandu hwehutambo hwekushanyirwa kwepasi pose. Nhamba inokonzerwa ne $ 263 bhiriyoni inonyanya kubva kubva ku $ 89 mamiriyoni ekuwana muna 2010 version yeAATMS. Icho chidzidzo chekutanga chekutanga chekutanga chakashandisa nzira imwechete seAATMS, zvichiita kuti kuenzaniswa kwemuchinjikwa.
Zvose zvinoshandiswa zvinotonyanya kufadza kana zvichisanganiswa nemamwe ma $ 82 mabhiriyoni vanofambira vanopedza pamagetsi nezvimwe zvinhu. Hazvishamisi kuti vafambi vanoenda kune dzimwe nzvimbo vanogona kupfuura dzimwe nhengo dzekufambisa kuti vashandise mune zvishandiso, zvipfeko zvakakosha uye shangu. Cherechedza kuti nhamba yehupfumi inoshandiswa nhamba haifaniri kuisa mari yekufambisa ndege.
Mutungamiri weAATTA Shannon Stowell anotaura kuti kuwedzera kwekufamba kwenguva kunoshandiswa kupedza kune zvimwe zvinhu. "Sezvatinotarisa kuenda kunoshanyira kutarisa kukura zvakakosha kuti tinoramba tichipa vafambi nezvinhu zvinoshandura, zvese vachibatsira kudzivirira uye kuremekedza vanhu chaivo uye nzvimbo dzakashanyira," akadaro Stowell.
Maererano neAWWS, vanofamba-famba vari kushandisa mari inosvika $ 947 parwendo, zvisingaenzaniswi nereji ye $ 597 muna 2009. South South America yakashuma kuwedzera kukuru kwekushandisa mari yekufamba kwenguva panguva yakatarwa neAWWS. Vanhu vekuSouth America vanofambira muzvikepe vaifarirawo mari yepamusoro-soro yezvikamu zvitatu zvakaongororwa.
Defining Adventure Travel
Kufamba-famba kunofamba, mune tsanangudzo yeATA, inosanganisira zviviri kubva pane zvitatu zvezvikamu zvinotevera: kuwirirana nehutano hwekubatana nemutambo basa remuviri. IWATWS yakagadzirisa dambudziko nekubvunza vanopindura kuti varatidze basa riri kuitwa munguva yezororo ravo rokupedzisira. Izvo zviitiko zvaive zvakarongedzerwa sezvitsvaidzo zvinoshamisira, kushamwaridzana kwakaoma kana kusingabatsiri. Boka rakataridzika kuti vafambi vezvikepe ndivo avo vanoratidza kuti zvinyoro kana kuti zvakaoma adventure yaiva basa guru rekufamba kwavo kwekupedzisira.
Vanofamba-famba vanofamba-famba vanoratidza unhu hunokosha hunokosha. Pano pane zvimwe zvakakosha zvakawanikwa neAWWS kuzivisa mazita evanhu, psychographics uye mufambiro wevaya vanofambira mberi:
- Avhareji yemakore evaya vanofamba-famba-36-anowanzoita kuti vaduku vaduku vasati vashanyira.
- Ivhareji urefu hwekufamba kwemafambisi adventure huri kuwedzera. Muna 2009, nhamba yacho yaiva mazuva masere. Nhamba iyoyo yakawedzera kusvika mumazuva gumi muna 2012.
- Zvimwe mabhuku uye zviitiko zvinokurudzira vanofamba. Dzinosanganisira National Geographic, National Geographic Traveler uye Men's Health. Kwete-kufamba asi zvisinei zvinyorwa zvinozivikanwa zvinosanganisira Cosmopolitan uye Vogue.
- Kufarira mukutambira kwakadzika kunoramba kuchikura. Vanopfuura hafu yevaya vaifamba muTATWS vakati vaironga kuita basa rakanaka rekudaidzira parwendo rwavo rwotevera.
- Vashandi vekushanyira vari mu-inodzingwa mubasa rekufambira kunzvimbo. Makumi makumi mana nemishanu kubva kune avo vari muAATWS vakati vanoronga kushandisa vafambi vekufambira kwekufamba kwavo kwekufambira kunofadza. Iko kunofananidzwa ne31 muzana yevasati vasafambi vanofamba.
- Zvemagariro ezvehupfumi zviri kuwedzera zvakakosha munharaunda yekufambira yevashambadzi. Vatambi vanofambira mberi vanogadzirira kufamba kwavo nekutsvakurudza paIndaneti, kutumira mifananidzo nekukumbira mazano kubva kune shamwari neshamwari. Semuenzaniso, nhamba yevashanyi vanoshandisa Facebook yakakura nekuwedzera kudarika mbiri kubva muna 2009. YouTube, Google + ne Twitter zvinoshandiswawo nevashanyi vanofamba.
- Ivhareji yehurefu rwendo rwekufambisa rwendo rwemazuva gumi.
- Ruzhinji (57 kubva muzana) yevashandi vanofambisa vanhurume.
- Makumi makumi matatu nemanomwe kubva muzana evashanyi vanofambira vanove nemakore mana emakore chujiji.
- Vatambi vanofambira mberi vanofamba munyika yose. Vamwe 71 muzana vavo vanotakura passports.
- Runako rwepanyama, ruzhinji rwemabasa uye mamiriro ezvematongerwo enyika anonyanya kufanana nepamusoro pezvinhu zvakakosha nevanoshanyira vafambi pavanosarudza nzvimbo. Kusiyana neizvi, vafambi vasiri vashandi vanoenzanirana neshamwari neshamwari semugariro wepamusoro pakusarudza nzvimbo.
Kushandisa Data ATMS muBusiness Tourism
Dhesi iri muAATMS inogona kuva chigadziro chekugadzirira kufamba uye vashandi vekushanyisa. Inoshanyira kufarira kuwedzera kana kugadzirisa nzvimbo dzekufambira kunofadza dzichawana iyo data inonyanya kukosha. Vashandi vekushanyira vanogona kushandisawo ATMS kuti vanyatsotarisa zvinangwa, zvinangwa uye zvinangwa zvemufambi wezvokufamba.
Cherechedza kuti ATMS inofanotaura kuti kuwedzera mukufamba kunofadza kubva kumitengo yeNorth America, South America neEurope zvingangodaro zvakapararira kusvika muna 2020. Asi panguva iyo, mararamiro ekufamba anofanana neChina, India neSouth Korea> achaita zvakanaka musiyano.